All CX Product Capabilities - Qualtrics
Discover Qualtrics for Customer Experience
Other platforms report what happened. Qualtrics connects feedback, behavior, and operational signals into intelligence that learns, predicts, and acts automatically.
Resolve customer issues in the moment, not after the fact
Detect dissatisfaction in surveys and tickets as they arrive, then act automatically, providing self-serve answers, resolving issues without additional intervention, or routing critical cases to the right team with full context.
500M
Signals analyzed vs. 300K surveys
7%
Gross retention + 10% account value increase
2x
Average order value growth from promoters
All Customer Experience (CX) capabilities
Customer Experience
Voice of Customer
Collect feedback at every critical touchpoint across digital, voice, chat, and social. Measure what drives satisfaction and loyalty, share insights through role-based dashboards, and close the loop before at-risk customers walk away.
Customer Experience
Omnichannel Experience Management
Connect feedback and signals from surveys, calls, chats, social media, and online reviews into one view. Automated text analytics surface what drives satisfaction or frustration so your team acts on the full picture, not fragments.
Customer Experience
Location Experience Management
Give frontline managers a real-time view of what's happening at their location. Combine survey feedback, online reviews, and closed-loop ticketing in one hub so local teams act on what matters most.
Customer Experience
Digital Experience Analytics
See exactly where customers struggle on your site and app. Session replay, heatmaps, and funnel analytics show what's causing friction, while frustration signals like rage clicks quantify the business cost.
Customer Experience
Contact Center Experience Analytics
Analyze 100% of interactions across calls, chats, emails, and social. Industry-tuned text analytics surface the top drivers of call volume, resolution gaps, and customer frustration so you fix root causes, not symptoms.
Customer Experience
Online Reputation Management
Monitor and respond to reviews across 20-plus sites from one place. With the help of AI, you can generate personalized responses that make customers feel heard. Competitive benchmarking shows where you stand and where to improve.
Customer Experience
Agent Effectiveness
Measure how your AI and human agents perform side by side. Intelligent scoring evaluates 100% of interactions, flags compliance risks, and generates coaching recommendations so every agent improves.
Real results
When you serve 2.3M customers you need a trusting platform that can help you transform millions of customer signals into meaningful action, fast
“The ability to qualify the financial impact of customer experience has completely changed the conversation at the executive level. We're no longer seen as a cost center. We're recognized as a growth engine that directly impacts customer lifetime value and business performance.”
James BaumanSenior Director of Experience Management & Analytics
500M
Signals analyzed vs. 300K surveys
$30M
Total ROI across digital optimization, retention improvements, and churn prevention
217pts
Retention points increase through AI-powered predictive intervention
100%
Of cancel calls analyzed for comprehensive churn intelligence vs. limited agent
$7M+
ROI from closed-loop feedback program with automated responses
Ready to see your customers' lifetime value grow?
See how Qualtrics turns feedback into measurable results.
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